Gideon has 20+ years of experience in the market research industry, having held senior positions in agencies and client companies. His passion is for working with insight-driven brands with a growth mindset and an appetite for change. Gideon finds most professional reward in working with SMEs who are seeking research and insight to help them grow and achieve their vision.
"For us, Gideon is an extension of our team. When we need his help, he's able to deliver high quality work within very short timeframes. His enthusiasm, understanding and experience always shines through. I am very happy to recommend him."
"I called Gideon late one evening with an urgent brief that needed a response within a very tight timeline. He was brilliant – not only suggesting what we needed but being flexible and responsive during the days that followed - delivering it on time and very effectively. I really appreciated his rigour, his can do attitude and the result!"