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The Power of Video Content

Everywhere you look online you are inundated with content as businesses vie for your attention and hopefully your custom. Most of the time you just ignore all the noise but now and then there is a post that will catch your eye and it will probably be a video clip.

More and more small business owners are realising that video content is an effective way to connect with prospects and custome...

The importance of tone of voice for a startup

The importance of branding in the competitive world of business cannot be understated. It is what distinguishes a company from the rest. Branding covers a multitude of disciplines and purposes. Branding needs to be a true representation of a business, communicating how it wants to be perceived and why prospective clients should choose them over all the others in a saturated market.

The ro...

How to get funding for your startup: 7 key mistakes that most founders make

Getting the right kind of funding for your startup is a challenge. You have to find it, get approved, and then use it wisely. But there are many mistakes that too many founders make when they're trying to get their company off the ground. In this post we'll cover 7 key mistakes you should avoid so you can raise enough money for your startup without sacrificing any equity or valuable resources.

A Virtual Assistant is great for business

Running a business can be exciting, challenging and draining, both physically and mentally. There are so many things to remember and not enough hours in the day to get everything done. Thankfully business owners don’t need to carry on getting more and more stressed because there is help at hand. The solution is to outsource wherever possible, or to be more specific, hire the services of a ...

The importance of training for small business owners

Latest research indicates that 20% of startups will fail in the first year and 60% won’t succeed past year three, startling figures that would put many people off trying in the first place but business owners are brave at heart. A lack of financial management knowledge is often quoted as one of the main reasons why businesses fail and with that in mind it is essential that business owners equip...

Artificial Intelligence, clever thinking but embrace with caution

Artificial Intelligence (AI) is having a greater influence on everyday life as more and more industries seek innovative solutions to a myriad of problems. You may not be aware that as you travel, work, dine, shop and participate in a host of other leisure activities, behind the scenes AI is hard at work.

But what exactly is AI? Well without getting too complicated, AI can be defined as th...

Is Amazon the new friend of small businesses?

Amazon is a company that divides opinion more than probably any other. This behemoth American corporation has grown at an astronomical rate since Jeff Bezos started selling books from his garage in 1995.

In its quest for global domination Amazon has consumed everything in its path and has been blamed for the closure of thousands of businesses worldwide. The majority of these hav...

It’s time to return to the office…

Following the announcement that people in England no longer have to work from home (WFH) from 19 July – and the rest of the UK will follow suit shortly - there will be tens of thousands of workers preparing to return to their offices for the first time in 18 months.

This is great news for business and the economy, although there is still some confusion about what this actually means, so h...

Why Customer Experience Should be Part of Every Marketing Strategy

A Guest Blog by Mel Evans, Customer Experience Expert

At a point where you need customers more than ever, it is critical that businesses now focus on their marketing and customer experience (CX) as a central platform to their business development.

At difficult times in business the first response is to make cuts: staff, overheads, stock, facilities, services, etc…it...

From Startup to Scale up

OK, so everything has gone according to plan, or even exceeded expectations and your startup has reached the stage where it has become too big and you need to take it to the next level. Give yourself a pat on the back because this is an impressive achievement and not all business owners reach the stage where their startup is ready to scale up.

The scale up phase of a business can be ...

5 steps to get the best from your business social media

A Guest Blog by Julie Plumb, Digital Marketing Expert.

How do you choose the right social media for your business?

Our advice is always not to try and spread yourself thinly across every single platform that you've ever heard of. Choos...

Should small businesses return to the office or continue working remotely?

Business owners are renowned for making tough decisions, it’s part and parcel of what they do. From hiring and firing to expansion and closure, if you don’t like making important decisions then don’t run a business. The latest decision facing business owners is one that they would never even have contemplated 18 months ago - should they continue running the business remotely or return to t...

Cloud Communications for the SME in 2021

In March 2020, the World Health Organization declared Covid-19 a pandemic and overnight the whole of the UK made the abrupt shift to working from home as businesses and organisations quickly executed Business Continuity Plans (or in some cases had to evolve on the fly).

With a restriction on travel and the near blanket closure of shared office spaces, we have all had to adapt, and work be...

The Power of Customer Insight

Long gone are the days when companies were satisfied in just selling products, regardless of who were buying them, let alone why. Then, as competition grew and customers had a greater choice of where to spend their money, businesses had to become more customer focussed. Customer service was seen as the panacea, as long as a business treated its customers well, or just better than its competitor...

5 reasons why legally protecting your brand is extremely important

Starting your business is super exciting. You just want to get going with the fun stuff…but often this means that the more ‘boring’ things can be left out. This frequently comes down to legal matters.

As uninteresting as it may seem, protecting your business from a legal perspective is INCREDIBLY important…this includes making sure your BRAND is protected. Whether it be your business name...

Patience truly is a virtue for thousands of small businesses owners

Tens of thousands of small business owners across the UK thought 2021 had got off to the best possible start when a ruling made by the Supreme Court in January found in their favour regarding insurance payments to cover losses caused by the first national lockdown.

The fact that business interruption insurance policies were going to pay out was welcome news during the most difficult econo...

Getting the most out of your virtual team

Working from home (WFH) was something many workers had never experienced prior to lockdown last March and was usually only a familiar practice among freelancers in specific sectors. Many business owners and directors approached remote working with trepidation, which was understandable because it was unchartered territory.

Now fast-forward 12 months and despite lockdown restrictions finall...

Government launches new scheme to help small businesses

Small business owners across the country were waiting with anticipation to hear whether the Chancellor would be the bearer of good news when he announced the budget, after all they had suffered more than most, and any support would be welcome.

Rishi Sunak has endured a challenging year as Chancellor of the Exchequer, and as the saying goes...”you can’t please all the people all of the tim...

Six reasons why a virtual company Christmas is a good idea

A Guest Blog by Caryl Thomas, HR Expert.

This time of year is usually filled with festivities. From Christmas parties to the legendary Secret Santa gift exchange, there is normally no shortage of reasons to get together with friends, family and co-workers during December.

But after a difficult year curtailing coronavirus, and with continued efforts to keep the risk ...

The Business Landscape of Wales this Autumn

A Guest Blog by Graham Morgan, a Business Expert.

There were 267,000 business enterprises in Wales in 2019 according to the Office of National Statistics and this was the highest number recorded over the period from 2003. The growth from 169,000 enterprises in 2003 has been consistent year on year. Small and medium sized businesses(SME’s) accounted for 62.4% of the estima...

Making sure your business is ready for the road ahead

A Guest blog by Graham Morgan, Business Expert.

Wales has recently exited its second nationwide lockdown of 2020. The Welsh Government’s decision to go for a short sharp ‘circuit break’ was based on increasing trends in Covid infection rates across all parts of the country. Certainly not as severe as the lockdown of March, April and May, given many businesses continued tr...

It’s the end of the Furlough Scheme – so what happens next?

It is that time of year when the clocks have just turned back, the nights are drawing in and children across the country start to feel a little bit frightened as Halloween fast approaches.

However, this year millions of adults are also filled with fear and it’s not down to the ghosts and ghouls of Halloween. No, this is fear of the unknown because the end of October marks the end of ...

What is a brand and why is branding important?

Everybody has a favourite brand, don’t they? I mean as I teenager, for some unknown reason, I loved Adidas, Pepsi and Wrangler! Not quite sure why because my friends went for Nike, Coke and Levi’s – maybe I just liked to be different.

When you are young and impressionable you don’t tend to look at the reasoning behind such decisions. However, when your are older and wiser and especially w...

Shareholder protection insurance explained

OK, let’s fast forward a few months and life is beginning to return to normal, or as close to normal as it was before the coronavirus pandemic. On a personal level, sales are shooting upwards as customers who have been starved of your products and services make up for lost time, margins are equally impressive, and your bottom line is looking healthier by the day. All in all, your business is ge...

Tax Relief for Business Property Owners

Money, or the lack of it, is a concern for businesses at any time but during the current economic environment it takes on even greater significance. Business owners are constantly looking at ways to reduce costs without sacrificing quality or raise margins without losing customers, and even for businesses robust enough to survive the worst economic crisis on record, every pound counts.

So...

The Bounce Back Loan Scheme explained

Bounce back is a phrase that you will hopefully be hearing a lot more of during the coming months, whether it is in relation to the economy improving, businesses trading again or inspirational stories of survivors of Covid-19. But at the moment you are more likely to hear it in relation to funding because the Bounce Back Loan Scheme is the latest government initiative to help small businesses t...

Employers' liability insurance, who needs it and what does it cover?

There are so many things to remember when setting up a business and what with all the excitement and hullabaloo, there appears to be so little time to do them all. From writing a business plan and deciding on a business name to choosing a legal structure and finding suitable premises. Then there is the bank account to open, website to design, licenses to apply for, suppliers to source, contract...

R&D tax credits, what are they and how do you get them?

Can you imagine as a business owner being entitled to thousands of pounds and not even knowing? How frustrating would that be? Sounds too good to be true, does it? Well it is true and thousands of businesses across the UK are failing to take advantage by not making a Research and Development (R&D) tax credits claim.

In fact, recent research suggests that less than 20% of eligible SMEs...

How could a business consultant help your new business?

You may think that business consultants are only useful for larger, established companies, that have seen performance plateau or sales stagnate and require help to guide them in the right direction.

However, what you may not realise is that business consultants can be equally effective when working with new businesses. In fact, using the services of an experienced consultant as a new busi...

The improved Coronavirus Business Interruption Loan Scheme

When the Coronavirus Business Interruption Loan Scheme (CBILS) was first launched last month, it was welcomed with open arms by businesses across the UK. However, it soon became apparent that the CBILS was not the panacea that businesses hoped it would be and it wasn’t long before the scheme started attracting criticism.

In response to this, Rishi Sunak, the Chancellor of the Exchequer, r...

SME’s spending more on tech services

A recent report into the spending behaviour of more than 133,000 small-and-medium-sized enterprises (SME’s) in the UK over the past 10 years has just been published and makes interesting reading.

We’ll take a look at some of the pertinent points from the comprehensive report now. The global report actually covered a total of 250,000 SME’s across the UK, US, Canada, France and Australia wi...

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